I just stumbled upon Céline's new campaign for their fall 2010 collection, and couldn't resist a quick post before my (somewhat ridiculous) 3am bedtime. Featuring French-born model Sigrid Agren (who better for a campaign of a fashion house currently epitomising Parisian chic?) whose fawnlike charm has featured in campaigns for the likes of Stella, Bottega and Chloe. Shot by Juergen Teller and keeping with the same minimal layout as last season's campaign (much like the collection itself) it also fetures 40-year-old Australian model Emma Balfour.
So simple, yet so effective- the line becomes the campaign and the campaign becomes the line. Genius. Love this campaign. Love Sigrid. Love Céline.
photos: Fashion Gone Rogue